Client: Clune Construction
Industry: Construction & Custom Homes
Service Areas: Petersburg, Shelbyville, Columbia, College Grove, Franklin, Lewisburg, Fayetteville & Surrounding Areas
Project Completion: 2026
About the Client
Clune Construction, founded in 2022, is a Southern Middle Tennessee-based construction company committed to doing things differently. By focusing on clear communication, quality workmanship, and accountability, they deliver custom home builds, fencing, concrete work, and full construction services. Working alongside their sister company, Clune Excavating & Land Clearing, they provide a seamless experience from site prep and land clearing to foundation work and finishing touches.
Project Goals
Clune Construction partnered with Hilltop Website Design to:
- Build a clean, professional website that clearly communicates their construction services and capabilities.
- Highlight their full-service approach, from site prep to custom home construction.
- Improve visibility across Southern Middle Tennessee communities.
- Provide potential clients with easy-to-use contact forms and clear calls-to-action for inquiries.
Design Approach
The website combines functionality with clean, modern design elements tailored to the construction industry:
- Dedicated service pages: Each service, custom home building, concrete, fences, and general construction, has its own page to explain offerings in detail.
- Project showcase: Work is displayed prominently to highlight craftsmanship and build quality.
- Conversion-focused CTAs: Clear forms and contact buttons encourage inquiries and lead generation.
- Clean layout: Easy navigation ensures visitors can quickly find services, service areas, and project examples.
- Local emphasis: Service areas are clearly listed to support regional SEO and client awareness.
Results
- Enhanced Online Presence: Clearly communicates services, capabilities, and service areas to potential clients.
- Professional Representation: Demonstrates the team’s quality, reliability, and expertise.
- User-Friendly Navigation: Makes it simple for visitors to explore services and request quotes.
- Conversion-Focused Design: Simplifies lead generation and contact for new projects.
